Awash in pink, everyone wants a piece of the 'Barbie' movie marketing mania- The New Indian Express
Barbie Means Business: Multimillion Dollar Marketing and What It All Means
Mattel's New 'Curvy' Barbies, Available in Seven Skin Tones, Suggest That Diversity Is Also Good Business - The Atlantic
Daryl Hannah on Using 'Barbie' Moment For Plastic-Free Doll Prank – The Hollywood Reporter
Barbie - Wikipedia
Barbie: Lessons from this year's big marketing hit | MyCustomer
Barbie movie: Bloomingdale's, Gap, Aldo bank on pink merchandise
Dolls to Dollars: What We Can All Learn From the Barbie Marketing Team
A Case For Barbie As Our Modern Fertility Goddess | LAist
How Inclusivity Shepherded Barbie® Through Decades of Success
cindygallop.eth on X: "There's a huge amount of money to be made out of taking women seriously." / X
See Mattel's 'Barbie' movie dolls that have become instant collectibles | PIX11
Which Barbie Accessory Drives the Most Amazon Demand? | Pattern
The Barbie movie: will Mattel's $100m marketing gamble transform the IP landscape?- Raconteur
After All These Years, Barbie Is Still Reinventing Herself - The New York Times
Why Is 'Barbie' Such a Cultural Phenomenon? – WWD
Hell No Barbie': Social Media Campaign Targets Talking Doll
How Mattel reinvented Barbie To Become A Global Icon
Unlocking Barbie's Success | A Marketing Strategy Spanning Generations
Barbie honors Katya Echazarreta in campaign
New Barbie doll represents person with Down syndrome | CTV News
2023 Was The Year Of Barbie (and The Fan Zone It Created) | The Drum
How Barbie primed us for a life of conspicuous consumption - The Washington Post
Barbie Marketing: Innovative Tactics Behind Barbie's 2023 Film Success
Barbie's New Role: Picking up Mattel's Toy Sales
The 20 Most Expensive Barbie Dolls You Probably Still Own in 2023
