Major League Baseball Still Leads the NBA When It Comes to Popularity
Major League attendance trends past, present, and future - Beyond the Box Score
Can unprecedented 'Samurai Japan fever' lead to revival of baseball's popularity? - The Mainichi
How Popular Is Baseball, Really? - The New York Times
The Best Chart to Hit Baseball in Years
How Popular Is Baseball, Really? - The New York Times
The Secrets of the MLB's Success: What Makes Baseball America's Favorite Sport? - The Brewton Standard | The Brewton Standard
Basketball passes baseball as America's 2nd-favorite sport
Which MLB Teams Overperform in Popularity? | FiveThirtyEight
Why Children Are Abandoning Baseball - WSJ
Groundbreaking Report On MLB Shows Baseball's Incredible Value For Advertisers
Baseball's popularity at its highest in the US as MLB attendance surpasses 70 million; records largest percentage increase in 20 years - World Baseball Softball Confederation - wbsc.org